Olympic champion Usain Bolt is extending his golden touch to
the Nissan GT-R, the automaker has revealed. A one-of-a-kind Nissan GT-R developed to recognize Bolt’s contribution to sports and his automotive passion will be auctioned off on eBay with the proceeds benefitting the Usain Bolt Foundation, which helps create educational and cultural opportunities in Jamaica. The one-off gold painted GT-R will be embossed with the Olympian’s signature and feature real gold interior trim.
Earlier this year Bolt became part of Nissan’s “WHAT IF_” ad campaign by
appearing in a video describing his passion for the GT-R and why he has owned one since 2009. Bolt will also help Nissan develop a limited-edition Nissan GT-R, though no details have been released. Nissan says that Bolt has just finished test-driving GT-Rs at the company’s proving grounds to help build a “Bolt GT-R.” Nissan plans to take into account his reaction times, acceleration, and handling capabilities in developing the special GT-R.